Tourism tech has its own rhythm: demand is seasonal, users are often first-timers, and trust has to be earned fast. A Kiwi tourism tech founder should design for those realities and scope an MLP around one clear job, booking, discovery, or itinerary, before expanding.
Design for seasonal demand
Traffic spikes and troughs are the norm. Build for the peaks without over-engineering for them, and plan features around the seasons your business actually runs on.
Earn trust quickly
Visitors are often new to you and the destination. Clarity, reviews, and reliable information convert better than clever features they do not yet trust.
Scope around one job
Prove one core job end to end first. See our product strategy and scoping work and how we help New Zealand founders.